Online MBA in India: Program Structure & Specializations (Marketing, Finance, etc.)

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Program Structure

Program Structure

The ICFAI Online MBA Program consists 21 courses with 14 core courses, 6 elective options from four streams, apart from a practicum/project. The well-crafted curriculum aimed at delivering the best online MBA program to the aspirants.

Core courses

Core courses cover foundational, common functional and capstone areas that all potential managers need to appreciate. They provide the tools and frameworks for analyzing and defining the challenges from specific and integrative perspectives.

Electives

The elective options are provided for deeper learning in one or more streams namely Finance, Marketing, Human Resource Management and IT and Operations. They provide a deeper understanding of functional issues and possibilities useful in building better solutions.

Practicum

In a world where change is the only constant, innovation is a critical business response to this change. Moreover, government and funding agency support is more than ever. In this context, the Entrepreneurship Practicum provides an opportunity to the student to leapfrog into the burgeoning world of startups/ ventures. It allows the student to examine a real world problem and come up with an innovative solution for it.

Project

Nobody changes as fast as the customer. Innovation is a must do for all businesses today as a response to better solutions to changing customer needs. The Business Research Project is aimed at support the growing need in the corporate world to use business research as a vital tool in decision making. It allows the student to appreciate the research process and apply it for their chosen problem.

Subject	Credits
Management and Organization Behavior	5
Business Analytics	5
Foundations of Accounting and Finance	5
Business Environment	5
IT for Managers	5

Subject	Credits
Economics for Business	5
Operations Management	5
Human Resource Management	5
Marketing Management	5
Business Communication	5

Subject	Credits
Business Policy and Strategy	4
Financial Management	4
Elective I	4
Elective II	4
Elective III	4

Semester III Elective Options (Students can opt for 3 Electives from 19 Options)

The following elective options are offered in Semester III:

International Business
Leadership and Change Management
Global Financial Markets
Strategic Finance and Corporate Restructuring
Services Marketing
Strategic Marketing Management
Sales and Distribution Management
Recruitment, Training and Development
Performance Management and Reward Systems
Strategic Human Resource Management
SMACS Technologies for Business
Services Operations Management
Digital Marketing
Business Analysis
Security Analysis
Risk Management in Banks
Artificial Intelligence
Financial Statement Analysis
Employee Relations and Labour Codes

Subject	Credits
Management Control Systems	4
Business Ethics and Corporate Governance	4
Elective IV	4
Elective V	4
Elective VI	4
Entrepreneurship Practicum OR Research Project	4

Semester IV Elective Options (Students can opt for 3 Electives from 16 Options)

The following elective options are offered in Semester IV:

Financial Services
International Finance
International Marketing
Retail Management
Integrated Marketing Communications
Organization Development
Human Resource Planning and Audit
Big Data, Cloud and Analytics
Supply Chain Management
Fundamentals of Fintech
Wealth Management
HR Analytics
Competence Mapping and Assessment
Portfolio Management and Mutual Funds
Supply Chain Analytics
Brand Management

The Online MBA program also offers 10 courses in association with Grant Thornton LLP. The students can pick these courses as electives in their Online MBA program. These courses focus on skills and applications from a practitioner point of view.

1. Business Intelligence using Power BI and Tableau
2. Digital Marketing Applications
3. Marketing Automation
4. Marketing Analytics
5. International Financial Reporting Standards
6. Financial Modelling and Valuation / Financial Modelling - Bonus Case Studies
7. Lean Six Sigma Green Belt
8. Forensic Accounting and Fraud Investigation
9. Data Analytics using Python
10. US GAAP

Core Courses

Management and Organization Behaviour

At the end of this course, the learner will be able to apply the principles, practices and functions of management for effective management, assess underlying processes in individual and group behavior for constructive interpretation of organizational behavior and relate the characteristics of organizational behavior for effective leadership, organizational change and development.

Business Analytics

At the end of this course, the learner will be able to apply various statistical tools for data interpretation and problem solving in business operations. The course also enables the learner to utilize specific research methods and software tools to understand and present information as research reports for decision making.

Foundations of Accounting and Finance

At the end of this course, the learner will be able to apply the basic tenets of accounting and applicable regulations to prepare books of accounts and financial statements. The learner will also be able to analyze financial statements and apply the concepts in finance to assess the financial performance of a business and make decisions.

Business Environment

At the end of this course, the learners will be able to examine the environmental factors affecting the firm and assess their impact on the business. They will also be able to interpret the regulations impacting the business for better compliance.

IT for Managers

At the end of this course, the learner will be able to relate conventional information technology tools, systems and applications for enhanced productivity in business. They will also be able to adapt modern trends and technologies for competing effectively.

Core Courses

Economics for Business

At the end of this course, learners will be able to apply the principles and frameworks of microeconomics for business strategy and policy making. They will also be able to interpret macroeconomic theory and changes for effective decisions.

Operations Management

At the end of this course, the learner will be able to apply the conceptual framework and methodologies in project management for utilization in the various stages in the life cycle of a project. Learners can also utilize the concepts and trends in operations management for effective planning and control.

Human Resource Management

At the end of this course, the learner will be able to apply the concepts, frameworks and trends in organization structure and human resource management for effective planning strategies, acquiring, managing and developing human resources. They will also be able to utilize the frameworks and regulations associated with employee safety, well-being and relations to manage human resources effectively.

Marketing Management

At the end of this course, the learner will be able to utilize the concepts and frameworks in marketing to analyzing the marketing environment and competitive strategies. The learner will then be able to frame components of marketing strategy for customer acquisition and retention.

Business Communication

At the end of this course, the learner will be able to apply the conceptual framework of communication to build on various types and forms of communication for gaining employment and later for effective organizational work. They will further be able to develop various dimensions of soft skills required for effective performance in organizations.

Core Courses

Management Control Systems

At the end of this course, the learners will be able to apply the tools and techniques of management control and assess the ethical considerations applicable for building management control systems for functional areas of business.

Business Ethics and Corporate Governance

At the end of this course, the learners will be able to utilize the theoretical and regulatory frameworks in business ethics and identify the ethical issues in different functional areas of business for better decision making. They will also be able to evaluate suitable models, frameworks and laws applicable to corporate governance for assessing applicability and evolving codes at the business entity.

Entrepreneurship Practicum

At the end of this course, the learner will be able to utilize the tools and techniques of management to identify a business proposal, analyze the feasibility, build a Business Plan for presentation to funding agencies and develop a detailed project report for future implementation.

Business Research Project

At the end of this course, the learner will be able to define a business research problem, utilize research methods and statistical techniques to conduct research and perform business analysis to arrive at inferences and recommendations and develop a detailed research report.

Program Structure

Core courses

Electives

Practicum

Project

Semester I

Semester II

Semester III

Semester III - Elective Options

Semester IV

Semester IV - Elective Options

Additional Electives